Market Trends

Here at Puro Design we believe its important to keep up to date with market trends, so that we can advise our clients on the best methods of marketing their business. We use various tools and take the time to research current trends to do this.

SEO - Search Engine Optimisation

SEO In 2016 – What To Expect

Like all marketing strategies, a bit of forward thinking helps get an edge over your competition, and it’s not to early to start thinking about 2016! You need to get your business website SEO ready now to reap the benefits at the next big Google algorithm update. Mobile is the future From what we can tell based on every update over the last 2 years, Google is paying more attention to mobile-ready websites. This is due to the increasing number of searchers made from
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Google Consumer Barometer - Online Purchases

Purchasing Online Statistics April 2015

Looking at the current statistics on the Consumer Barometer, it’s evident that consumers researching and purchasing products online is (not surprisingly) on the increase, especially in Korea.   Consumers researching products online through a mobile device has also greatly increased particularly in Asia.   Consumers are also watching more online videos to learn more about the product before making their decision.   All graphs shown are from the Google
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Email Newsletters are so popular right now!

What are the benefits of e-Newsletters? Increase the effectiveness of your marketing Strengthen existing customer relations Target new customer prospects Offer coupons and incentives Create an open line of communication with your customers Present yourself as an industry expert Drive traffic to your web site Eliminate print, mail house and postage costs Measure the effectiveness of your marketing efforts Keep in touch and BUILD stronger relationships with your group/list
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